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What does it mean to own a digital copy of music, or a book, or a film? That question has been playing out since Mr Fanning started the conversation with Napster in what now seems like ‘back in the day’. Back when people actually went to their case of carefully archived video library and took a video cassette out of the box to put in the machine. Pretty clear there that if you paid for it, you have it, you own it.
One of the latest threats to our understanding of intellectual property management is how we define a used copy of the song you either downloaded from iTunes or even more confusing, you access from iCloud. Where’s the CD case there? Now the music reseller ReDigi offers used copies of digital music. Kind of like the web version of your neighbor’s garage sale with the old Boston albums for sale in a take-it-all box for a buck. Just when you thought that whole digital content monetization deal was pretty much figured out, someone comes up with a way to take it to another level. Got an old beat up download of that Adele song you want to get rid of? Bring it over to ReDigi. You own it right?
Mitch Hare | Network Dean of Media Arts Business and Production